Self and Community Our World

Question: Examine about theSelf and Communityfor Our World. Answer: Presentation Individuals have an extraordinary obligation towards guaranteeing prosper surprisingly in the general public. The present bookkeeping proficient practice world requires individuals who are educated, imaginative and basic, and intelligent with regards to understanding the difficulties encompassing the endeavor. For me, each business association faces various difficulties and issues which must get tended to in the most suitable techniques. As an understudy in the field of Diploma in Commerce, (major in bookkeeping), my exploration shows that issues which block achievement and progress of an organization's destinations are human based. Such issues incorporate budgetary fakes, poor participation among partners, and correspondence issues. The vast majority of these issues in the business area identify with the poise of human individual and endeavors of understanding the benefit of all inside the expert practice and might be tended to in the accompanying methodologies now and later on. I have had the option to see that there are individuals whose good and moral expert practices are helpless in their correspondence language, inventiveness, information and abilities, and profession properties in a way that represents a danger to the general execution of a venture. I have noticed that misrepresentation is one major malignancy in the operational adequacy of an association. Being an understudy of trade, significant bookkeeping, bookkeepers have an apparent weight, opportunity and driven by defense to hide cash for associations. At present, the capable chiefs in the calling build up inward controls and severe guidelines to dispense with this issue. I completely bolster the means taken so far in regard of the equivalent. In my undergrad examines, I have additionally noticed that resistance from key individuals from staff to the administration likewise frustrates the achievement of business particularly when the bookkeepers can't help contradicting the records introduced by different divisions. The bookkeeping experts face a huge issue in their endeavors to coordinate the benefit of everyone into the business practice particularly with regards to financing and designating of obligations. Most occasions, individuals inside the working environment differ in regards to the manners by which the staff gratefulness costs ought to be offset with the advantages acknowledged by the association. As an understudy who comprehends the significance of human respect, I have seen it workable for an expert bookkeeper to concoct compensatory systems so that to dispose of this contradiction. Whenever given the job of boss bookkeeper, I would show the estimations of information, aptitudes, and expert traits in the most moral way with the goal that different coworkers imitate me; this would diminish the hole existing between the clashing gatherings. Once more, most bookkeeping and money divisions of a firm demonstration dishonestly in depicting their expert codes of training by uncovering the essential client's protection and insider facts to the outcasts and this profoundly makes rivalry. Absence of secrecy of customers information emerges when the representative doesn't expressly perceive their duty to the regular intrigue, the business atmosphere, and to the general public all in all. To secure the protection of customers, if am in the main bookkeeper, I would build up proficient codes of practices which go connected at the hip with all around laid inner control frameworks in order to guarantee privy of some arrangement of secret data. Further, poor relational connections have been emerging between the workers themselves, representatives and the executives, or the association with the clients or publics. As an understudy in the business part, once enlisted in a firm as a bookkeeper, I would advocate for the utilization of brilliant correspondence draws near in order to bring solidarity and orchestrate individuals' thoughts towards one course. My exploration shows that the present administrations have decentralized correspondence draws near and made it feasible for anybody inside the association to give their thought regardless of whether a recommendation or objection. My supposition on this technique for perceiving each individual's contribution to the running of the organizations activities is that it makes the benefit of all to all and along these lines propelling everybody to stay innovative and expand maximum capacity in their expert practice. Ultimately, I completely bolster that the acknowledgment of regular useful for all inside a work environment makes a sound domain for solidarity and interest since the human poise is maintained.

Heat of Combustion Lab Essay Example for Free

Warmth of Combustion Lab Essay There are numerous fills on the planet and we use fuel ordinarily in our life. Anyway a few powers are helpful and some are most certainly not. Typically helpful fuel implies the fuel that is proficient in a modest quantity. To know the proficiency of every material, we estimated the progressions of mass and temperature when we consume them. What's more, we determined changing vitality by utilizing the condition that we learned in the class by utilizing our estimations. What's more, we determined the warmth of burning to know the productivity of the material. We additionally utilized the information booklet esteem for the standard enthalpy of ignition of every material to get the mistakes in our analysis. Blunders in our examination were for the most part more than 20 percent which is very enormous. Before we warmed the water, we made the temperature of water underneath than 10à ¯Ã‚ ¿Ã‚ ½C with ice to see the progressions of temperature all the more effectively. In the event that we simply warmed it in ordinary temperature, for example, 20à ¯Ã‚ ¿Ã‚ ½C, we couldnt see the progressions of temperature well, and it could set aside more effort to warm it. We additionally measure the progressions of mass of material to perceive the amount we consumed. We put some ice in the water to make the underlying temperature of water as lower than 10à ¯Ã‚ ¿Ã‚ ½C. At the point when the temperature diminished up to 10à ¯Ã‚ ¿Ã‚ ½C, we took out ice from the water. After we took out the ice and top the chamber off to 200ml of water, the temperature was higher than 10à ¯Ã‚ ¿Ã‚ ½C on the grounds that the temperature of the water changed rapidly. We estimated the temperature of water and afterward we hang the tin can on the holder, so the temperature may expanded again during we set up all the investigation frameworks. So we should gauge the temperature of water when we set up all the things. For instance we should gauge it after we turn the light on the flame wax and hang the tin can on the holder. We estimated the last temperature to see the progressions of the temperature. We extinguished the light when the temperature arrives at 35à ¯Ã‚ ¿Ã‚ ½C, and we estimated the most elevated temperature came to as the last temperature. At the point when the temperature arrives at 35à ¯Ã‚ ¿Ã‚ ½C, we immediately smothered the light. Anyway we are not precise as the machine so we would didnt victory it when it comes to precisely 35à ¯Ã‚ ¿Ã‚ ½C. Additionally it was hard to gauge the most elevated temperature of it after we blow it out. Despite the fact that we continued watching it, the temperature changes so rapidly, so our estimations are not right 100%. In our investigation we didnt measure the mass of tin can. In the event that we measure its mass, we could get increasingly exact estimation contrast with the standard enthalpy of burning. Our blunders are very huge, so I consider one explanation is that we overlooked the measure the mass of tin. So we should study and ponder the examination before we do it. We could ascertain how much warmth we got by including the changing vitality of water and the changing vitality of the tin can, in the event that we estimated the mass of can. Toward the finish of the examination, we estimated the mass of flame to know the amount of them were singed. During and after we victory the light, some of fluid were may vanished. For example, ethanol and butanol are unstable fluid, and the way that the light was hot shows that some of it would have vanished. So they are scorched and vanished progressively after we measure the temperature. Another reality that we ought to consider is that the water was being warmed, yet additionally the thermometer, mixing pole and the tin can were likewise being warmed. We ought to consider that they were likewise warmed, so we should gauge how much warmth were utilized to warm them. Additionally some other warmth would have been lost round the sides of the tin can, and from the water to the climate. Because of our room temperature are not quite the same as the temperature of water. The beneficial thing that we did in our trial is that we made some space when we set up the enormous metal can to encompass the light. As we make some space under the huge can by putting some level chamber under the can, the flame consumed all the more rapidly and well. On the off chance that we didnt make the space for it, air may stuck in there so it would require some investment to comes to up to 35à ¯Ã‚ ¿Ã‚ ½C.

EA Tracking update

EA Tracking update The Records Office has processed all application components received for EA applicants. This is a good time for you to check your application tracking on MyMIT. It will show what materials we have processed for you. We should have the following: Application Part 1, Application Part 2, Secondary School Report and Transcript, Evaluation A, Evaluation B, Testing Requirements, and, if applicable, Interview Report. What happens if the tracking system is missing something? First, do not worry. We do not assign blame on why we dont have it, we just know that we have not processed it. We will not look at your application unfavorably because it is missing an application component at this time. We will wait a while longer before having it evaluated to give you time to send along another copy. There are still more weeks of reading to be done, so as long as you get us the copies in a timely manner, there will be no impact. The best way to get us a missing piece is by fax. Our Records Office fax number is (617) 258-8304. Be sure that all documents include your name and date of birth on each page. At this time, only EA applicants missing documents should use the fax machine; RA applicants should use the mail, and EA applicants should not fax resumes or other non-required materials. If we are missing an evaluation, the teacher may fax a copy to us. If they need another copy of the evaluation form, you can get a PDF from the tracking system. If we are missing a transcript, please fax it to us, but be sure to also mail us another official copy. If you had an interview more than two weeks ago and we havent yet processed it, you should fill out the Conducted Interview form on the MyMIT Application Tracking Detail page. We will follow up with your Educational Counselor. I know that the MId-Year Grade Report box is sitting there, unchecked. Dont worry about this unless you are deferred from EA to RA. If we have not processed standardized test scores that that you had the testing agency send us, then you may fax us a copy of an official score report. We will follow up with the testing agency. If we are missing your TOEFL scores, make sure the name on your application is exactly the same as it is on your TOEFL registration. If it is not, please send us an email with your TOEFL registration name. Bottom line: do not stress if we are missing pieces. It happens every year for reasons usually beyond your control. No worries.

Sexism in Jane Eyre - 1870 Words

The social system of the Victorian era was one that was heavily influenced by the patriarchal right of men. This social construct favored men while forcing women into submission. Sigmund Freud, in his essay entitled â€Å"The Relation of the Poet to Day-Dreaming,† articulated that women were considered capable only of having erotic wishes that dominated their â€Å"phantasies† and that even their ambitious â€Å"phantasies† were rooted in erotic wishes (177). The prevailing thought concerning women during the Victorian era was that—due to their nature—only desired marriage. Those women who were not fortunate enough to marry (due to appearance or social status) had only one remaining position, to become a governess. Charlotte Brontà «, through her†¦show more content†¦The prevailing thought during the Victorian era was that women were incapable of making their own decisions, and that should a woman, or girl, attempt to demonstrate any measu re of ambition, they should be ridiculed until their will is demolished. Though most men took pride in their superiority, not all men were convinced of their dominance. Rochester, Jane’s employer while she was a governess at Thornfield, demonstrates this internal conflict when he orders Jane to â€Å"‘go into the library – I mean, if you please. (Excuse my tone of command; I am used to say â€Å"Do this,† and it is done. I cannot alter my customary habits for one new inmate.)’† (106). Rochester’s clarification clearly demonstrates that the methods used by men, which have been taught throughout a man’s life, are not necessarily reflective of the man’s character. Moreover, while Rochester inspects Jane’s paintings he comments on how she had the artistic skill to give her paintings â€Å"‘full being’† yet at the same time questions how she could â€Å"‘make them look so clear, and yet not at all brilliant’† (109). Rochester appears to be conflicted in his patriarchal superiority and an internal voice questions the validity of the current social construct. This conflict may be rooted in the fact that Rochester was not the eldest son and thus he never developed the true nature of a patriarch.Show MoreRelatedJane Eyre: Sexism1879 Words   |  8 PagesIn the cases of Jane Austens novel Pride and Prejudice and Emily Brontes Jane Eyre, the ideals of romantic love are very much the same. In both 19th century novels, womens wants and needs are rather simplified. However, this could also be said for the roles and ideals of the male characters. While it was obvious that this era was responsible for a large amount of anti-female sexism in society and the economy, can it also be said that male-female partnerships were simplified from the male perspectiveRead More Sexism Exposed in Charlotte Brontes Jane Eyre Essay1457 Words   |  6 PagesSexism Exposed in Brontà « s Jane Eyre       The Victorian era in England marked a period of unprecedented technological, scientific, political, and economic advancement.   By the 1840s, the English had witnessed remarkable industrial achievements including the advent of the railways and the photographic negative.   They had witnessed the expansion of the Empire, and, as a result, were living in a time of great economic stability.   Yet they had also seen thousands of people starving-and dying-dueRead MoreEssay about Jane Eyre: The Effect of a Patriarchal Society 1721 Words   |  7 PagesCharlotte Brontà « composed her novel Jane Eyre during the Victorian era; a period of history where Patriarchy set the expectations of men and women. The effect of this social system resulted in women suffering discrimination simply because of their gender. Sigmund Freud, in his essay entitled, â€Å"The Relation of the Poet to Day-Dreaming,† articulated that women were only capable of having erotic wishes dominate their â €Å"phantasies,† and even their ambitious â€Å"phantasies† were rooted in erotic wishes (177)Read MoreEssay on Wuthering Heights, Jane Eyre and Pride and Prejudice1903 Words   |  8 PagesWuthering Heights, Jane Eyre and Pride and Prejudice Wuthering Heights presents the theme of love within and outside of marriage. This book has a major female character whose marriage conflicts in some way with her ideal of love. Catherines first love is Heathcliff. She falls in love with him as both grow up together. Yet she finds a different kind of love with Edgar Linton. Catherine decides to marry Edgar, who can satisfy her civilized side. When Heathcliff returnsRead MoreJane Eyre : A True Love Story1875 Words   |  8 Pagesset these two women apart, their use of symbolism can be closely compared to one another. Wide Sargasso Sea, the prelude to Jane Eyre, paints a picture of how accounts and understandings differ from each novel, creating a sense of characters pasts being unavoidable. The Wide Sargasso Sea is an imaginative and innovative rejoinder to Charlotte Bronte’s Jane Eyre. Jane Eyre is a true love story in many aspects, yet it would not be a true love story if there weren’t complications and disadvantagesRead MoreRelationship Between Men and Women: Jane Eyre and The Handmaids Tale1775 Words   |  8 Pages Charlotte Brontà «Ã¢â‚¬â„¢s Jane Eyre entails a social criticism of the oppressive social ideas and practices of nineteenth-century Victorian society. The presentation of male and female relationships emphases men’s domination and perceived superiority over women. Jane Eyre is a reflection of Brontà «Ã¢â‚¬â„¢s own observation on gender roles of the Victorian era, from the vantage point of her position as governess much like Jane’s. Margaret Atwood’s novel was written during a period of conservative revival in theRead MoreEssay on Analysis From Feminist/Gender Critic Of Book Wicked1926 Words   |  8 Pagesthe other hand, gender/feminist critics have been able to analyze the Wizard of Oz as well as Wicked, in order to find a more elaborate meaning behind the story itself. They have discussed what lies behind the story when it comes to the issue of sexism and masculinity towards the book itself as well as the characters. There are many concepts as well that he lp to further explain feminism and gender criticism. The four concepts that will be discussed later on are gender, feminist writings, patriarchalRead MoreEssay about The Introduction of Feminist Criticism1815 Words   |  8 Pagesview, emphasizing the textual analysis approach and revealing the sexual discrimination in creation and criticism area, the American criticism aims at constructing their own critical criteria, and can be divided into three phases: criticism of male sexism in the androtexts, discovery of the women writers in history or spade work gynotexts; and feminist discourse for female identity (Leitch 1988:307). 2.1.1 The first phase The first phase lasted from the late 1960s to the early 1970s, with

Next Generation Sequencing Of Human Diseases - 885 Words

Topic Four: Next-generation Sequencing in Human Diseases Exome Sequencing Revealed LDLR and APOA5 Genes are linked with Myocardial Infarction1 Exome sequencing is one of the targeted sequencing method, its sequences only exome part of DNA. With only 1% length of the whole genome, the exome contains about 85% of key mutation sites for gene-related diseases. The gene variants on the DNA coding regions, exons, can be detected and the phenotype corresponding to each variant give information on potential gene-disease relationship. Following studies on how these variant genes are regulated and expressed can be conducted to give a comprehensive understanding of the gene function. Compared with whole-genome sequencing, exome sequencing has shorter sequencing time and lower cost2. We only need one day to prepare a exome gene library with around 5GB data3. The exome sequencing allows the study to focus on only the suspected genes to the disease rather than all genes. Genetic disease and cancer studies are intensively using this sequencing method currently4. Like other next-generation sequencing methods, three general steps are required for exome sequencing: library creation, sequencing, and data analysis. The size and quality of testing samples are screened before establishing the library. In library creating step, DNA molecules are fragmented into a suitable size according to the machine and fused with platform-specific adapters. After size selection and free adapterShow MoreRelatedNext Generation Sequencing Is The Method Of Determining The Order Of Nucleotides1362 Words   |  6 PagesNEXT GENERATION SEQUENCING Introduction DNA sequencing is the method of determining the order of nucleotides in DNA. It includes the method that is used to determine the order of four bases -adenine, thymine, guanine and cytosine in DNA. DNA sequencing has greatly accelerated research and discovery in biological and medical field. The first DNA sequence was obtained using two-dimensional chromatography, in the early 1970s by academic researchers which was laborious. Now DNA sequencing has becomeRead MoreChromosomal Abnormalities And Single Gene Disorders875 Words   |  4 PagesChromosomal abnormalities and single-gene disorders are major causes of different complicated human diseases including cancer (Grade, Difilippantonie, and Camps, 2015). Identification of chromosomal abnormalities and single-gene defects is crucial step in diagnosis and treatment of various diseases. Currently, clinical laboratories are applying different types of molecular diagnostics methods to detect chromosomal abnormalities and single-gene diso rders (Mahdieh and Rabbani, 2013). Chromosomal AbnormalitiesRead MoreThe Human Genome and DNA Sequencing1335 Words   |  5 Pagesbuild that organism. In humans, more than 3 billion DNA base pairs are present. For advance knowledge of molecular and evolutionary biology, it is crucial to sequence the DNA of every human chromosome. This is quite huge in scale, as it sought to determine the order of all 3 billion nucleotides in the human genome. Hence a number of sequencing techniques were developed that at the same time emphasized speed without too much loss of accuracy. DNA Sequencing DNA sequencing was first devised in 1975Read MoreSequencing Is The Most Widely Used Targeted Sequencing Method832 Words   |  4 PagesExome sequencing is the most widely used targeted sequencing method. The exome only represents less than 2% of the genetic code, but contains about 85% of known disease-related variants, making a cost-effective alternative to whole-genome sequencing2. Exome sequencing detects variants in coding exons, with the capability to expand targeted content to include untranslated regions and microRNA for a more comprehensive view of gene regulation3. DNA libraries can be prepared in one day and require onlyRead MoreWhat Is Familiarization And Planning For Sanger Sequencing760 Words   |  4 PagesFamiliarization and Planning for Sanger Sequencing In planning for Sanger Sequencing it is important to become familiar with a number of aspects of the gene of interest as it relates to the disease(s) caused by mutations in that gene. †¢ Identification of the reference sequence to be used for comparison of test sequence data. These sequences are typically obtained from the National Center for Biotechnology Information (NCBI; http://www.ncbi.nlm.nih.gov/ with the date of access). Many genes haveRead MoreObesity : A Global Epidemic2312 Words   |  10 Pages1.0 Introduction 1.1 Human Obesity Obesity in the human population is becoming a global epidemic, results from the 2007–2008 National Health and Nutrition Examination Survey (NHANES) estimated that 34.2% of adults in the United States are overweight, 33.8% are obese, and 5.7% are extremely obese (A). Obesity in humans can be caused by multiple factors although it is most commonly the result of genetics, increased availability of high-energy foods and decreased amounts of physical activity (B).Read MoreDescription Of Biological Signals Control Cells1111 Words   |  5 PagesCellular proccess that are crucial for health or disease are orchestrated by the expression of multiple genes in a network of differential complex signaling pathways, consisting of many physical and functional interactions. Unlike the stable genome structure, the highly dynamic interactome represents a major challenge for quantitative mapping of protein-protein interactions (PPIs). In this article, I will discuss the latest systems science advances by using breakthrough technologies to gain an understandingRead MoreThe Human Genome Project763 Words   |  3 Pages The author, Francis S. Collins, is the man responsible for the successful completion of Human Genome Project (HGP). HGP is an international multidisciplinary scientific research project which was involved in mapping and sequencing human DNA and determining the various aspects of its function. With this incredible expertise to his credit, Dr. Collins in the book ‘The Language of Life’ talks about personalizing medicine by understanding the DNA of each individual. The author starts by narrating someRead MoreHow The Firm Strategy Affect The Emergence Of The Genomic Industry?1489 Words   |  6 PagesThrough the creation of the human genetic blueprint by the Human Genome Project (HGP) in 2003, genomic companies were able to use this open source as a template. This research of the Genomes of Homo sapiens through sequencing and mapping allowed for companies to see the genomic industry as a viable source of profit4. (See Figure 2) Through the advancement of DNA sequencing through â€Å"Next Generation Sequencing† platform, such as Illumina (Solexa) sequencing and Roche 454 sequencing, the genomic industryRead MoreThe Disease Of Common Diseases1244 Words   |  5 PagesCommon diseases such as diabetes, cancer, autism, and age-related macular degeneartion effect substantial number of people. Understanding of genetic causes of these diseases will provide fundamental insight for preventing, diagnosing, and eventually curing these diseases. In the past few decades, more than a thousand of rare Mendelian diseases causative genes have been identified by combination of linkage analysis with positional cloning (http://omim.org/). However, this strategy does not have enough

Servant Leadership Free Essays

Servant Leadership What is it? The phrase â€Å"Servant Leadership† was coined by Robert K. Greenleaf in The Servant as a Leader, an essay he first published in 1970 (â€Å"What is servant,† ). The servant leader serves first, while aspiring to lead second. We will write a custom essay sample on Servant Leadership or any similar topic only for you Order Now The servant leader serves the people that he or she leads, implying employees are an end in themselves rather than a means to organizational purpose or bottom-line. Servant leadership is meant to replace a command and control, top-down, model of management. Servant leadership encourages collaboration, trust, foresight, listening, and the ethical use of power and empowerment. A few famous examples of servant leaders are George Washington, Gandi and Caesar Chavez. Key Principles In a publication released by Nova Southeastern University, 10 principle characteristics were identified of servant leadership (â€Å"Leadership development -,† 2007). 1. Listening Listening skills are vital for all leadership styles. Servant leaders make a deep commitment to intently listen to others. They seek to identify the will of a group or individual and listen to what is being said. 2. Empathy It is important to understand and have compassion for others. People need to feel accepted and recognized for their unique qualities. Leaders must assume the good intentions and not reject them as people. 3. Healing Learning to heal is a powerful force for transformation and integration. A greatest strength of servant leaders is the potential to heal one’s self and others. 4. Awareness General awareness, especially self-awareness, strengthens the servant leaders. 5. Persuasion Leaders rely on persuasion rather than positional, authoritative, decision making. Seeking to convince others, rather than coerce, is a goal of the leader. 6. Conceptualize Dreaming great dreams† is an ability that must be self-nurtured in a leader. The ability to look at a quandary from a conceptualizing perspective means a leader must think beyond everyday realities. Leaders must seek balance conceptualization and day to day focus. 7. Foresight Foresight enables a leader to capitalize on lessons learned from the past, realities of the present and a likely o utcome of a decision. 8. Stewardship Greenleaf’s view of all institutions was one in which CEO’s, staff, directors and trustees all play significant roles in holding institutions in trust for the greater good of society. . Commitment to the Growth of People Leaders believe people have an intrinsic value beyond tangible contributions as workers. As a result, genuine interest in the spiritual, professional and personal growth of all employees is demonstrated. 10. Building Community Leaders seek to identify a means for building a sense of community among those who work in a given institution. Differences from Other Styles In the approach on general leadership characteristics, the fundamental difference is authentic leaderships strive to be â€Å"real†, whereas servant leaders strive to be â€Å"right. Servant leadership is a style that lays down a set of characteristics that all leaders are supposed to emulate to attain success, and tries to shape the character an d personality of the leader. On the other hand, authentic leaders tend to rely on their own unique set of experiences and style that has been learned and developed throughout their career. The main difference between servant and authentic styles, when applying into practice, is the serving of others. One of the primary applications is to give priority to the interest of others. Servant leaders exercise their duty by fulfilling needs, aspirations and duties of those in their organization. Authentic leaders don’t put much emphasis in responding to the needs or desires of others. Servant leaders’ style recommends listening, persuading, and empathy when approaching difficult situations, even in times of crisis. Authentic leaders are proactive and adapt their style to the situation. These leaders can be inspiring in one situation and tough about people related issues in another (Nayab, 2010). Strengths/Weaknesses (Nayab, 2011) Strengths 1. Contribution to organizational development. Leaders proactively set the way, and will inspire subordinates to perform by empowering them to follow. Such inspiration leads to collective efforts, creating a synergy. 2. Contribution to the all-around development of the employee. The leader helps employees attain physical and intellectual vitality and fitness, allowing them to lead balance lives. 3. Servant leadership’s value based approach helps organizations in the business environment where values, empowerment, and commitment play a big role in success. Weaknesses 1. The soft approach does not fit well into a competitive environment. Servant leaders may lag behind those other styles better suited for a competitive environment. Accountability and responsibility may get diluted. 2. Does not always work or resolve issues related to employee-organization fit. A primary function of all leaders is to match candidates with organization objectives. Servant leaders put the individual’s goals/needs as the primary concern. 3. Building a sense of â€Å"community† among team members may not fit well for all members. Many wish not to share personal lives or aspirations with others at work. Personal Reflection Servant leadership may apply best in certain situations such as politics or association management. But in its purest theory, I am not convinced servant leadership is a practical leadership style 100% of the time, for any type of business. It does have many qualities that I agree with, and practice a large extent of the time. For example, I view everyone I work with as a customer. I see it as my responsibility to help them achieve success in their role. It is my duty to provide them with every resource needed in order to succeed, and it is their duty to tell me what they need. Sometimes, that includes a holistic approach, and sometimes it is as simple as acquiring a printer for them. I tread lightly when personal life problems present themselves, however. I will assist in providing direction for an employee to get the help they need, such as an EAP program, or a Pastor in our ministry development initiative. On the other hand, it is also my duty to provide corrective action, redirection, or other forms of performance feedback when employees stray from goals, objectives, vision, mission or values. As I mentioned, a part of my management style is to serve the needs of subordinates. I can’t deny it isn’t entirely for unselfish reasons. I use it as a motivational tactic to achieve positive outcomes. However, I am sincere in my communications in order to build trust. Good managers put the needs of others ahead of their own. However, good managers cannot put subordinate needs ahead of customers, organizational needs or stakeholder needs. Blending all styles of leadership and adapting to unique situations or people will produce positive outcomes in the long run. However, it is my opinion holding true to only one style of leadership may cause problems for the organization, or an individual manager. References: 1. What is servant leadership?. (n. d. ). Retrieved from http://www. greenleaf. org/whatissl/ 2. Leadership development – Servant Leadership. (2007, August 1). Retrieved from http://www. nova. edu/studentleadership/development/servant_leadership. html 3. Nayab, N. (2010, June 8). Servant leadership vs. authentic leadership: What are the differences?. Retrieved from http://www. brighthub. com/office/home/articles/73574. aspx 4. Nayab, N. (2011, May 25). Servant leadership theory – strengths and weaknesses. Retrieved from http://www. brighthub. com/office/home/articles/73511. aspx? cid=parsely_rec How to cite Servant Leadership, Papers Servant Leadership Free Essays Servant leadership is both a leadership philosophy and set of leadership practices. Traditional leadership generally involves the accumulation and exercise of power by one at the â€Å"top of the pyramid.† By comparison, the servant-leader shares power, puts the needs of others first and helps people develop and perform as highly as possible. We will write a custom essay sample on Servant Leadership or any similar topic only for you Order Now While servant leadership is a timeless concept, the phrase â€Å"servant leadership† was coined by Robert K. Greenleaf in The Servant as Leader, an essay that he first published in 1970. In that essay, Greenleaf said: â€Å"The servant-leader is servant first†¦ It begins with the natural feeling that one wants to serve, to serve first. Then conscious choice brings one to aspire to lead. That person is sharply different from one who is leader first, perhaps because of the need to assuage an unusual power drive or to acquire material possessions†¦The leader-first and the servant-first are two extreme types. Between them there are shadings and blends that are part of the infinite variety of human nature.† â€Å"The difference manifests itself in the care taken by the servant-first to make sure that other people’s highest priority needs are being served. The best test, and difficult to administer, is: Do those served grow as persons? Do they, while being served, become healthier, wiser, freer, more autonomous, more likely themselves to become servants? And, what is the effect on the least privileged in society? Will they benefit or at least not be further deprived?â€Å" Advantages †¢This concept is seen as a long-term concept to live and work and therefore has the potential to influence the society in a positive way. †¢The exemplary treatment of employees leads to an excellent treatment of customers by employees of the company and a high loyalty of the customers. †¢There is a high employee identification with the enterprise. †¢An excellent corporate culture is developed. †¢Leaders of a company define themselves by their significance to the people. †¢Servant Leadership can be used as a principle to improve the return on investment of staff, in all economic sectors. Managers who empower and respect their staff get better performance in return. Disadvantages †¢Servant Leadership is seen as a long-term application and therefore needs time for applying. †¢Lack of authority: Servant leadership can actually lead to a minimization of the authority of the subject manager and the overall management function in the business. When employees see their manager catering to their needs in an extreme manner, they are less likely to view him as an authoritative figure. If top management wants front-line mangers to push employees to better performance, it is difficult for the servant manager to step back into this role as a more dominant figure. †¢Demotivating: Servant leadership may lead to demotivation of employees, who then produce fewer results over time. It is comparable to a parent-child relationship in which the parent bails the child out of trouble by constantly stepping into to fix things or to do the work for the child. When employees believe their manager will step in to take care of any needs they have or to resolve issues that arise, they are more tempted to sit back and exert less effort in producing quality and put less thought into resolving issues or conflicts. †¢Limited vision: Leaders at all levels of a business are distinct from regular employees by their role of developing vision and providing direction. A manager needs to have some level of detachment from his employees so he can explore new opportunities, brainstorm ideas, resolve problems and formulate a picture on where his department, store or business is headed. Only by having this separation from employees can managers focus on vision and then step in to articulate the vision by providing direction to employees. How to cite Servant Leadership, Essays Servant Leadership Free Essays When we talk about leadership, we refer to people who motivate, influence, and build up relationships, based on trust, respect, and integrity. Servant leaders are people who serve first. So what is Servant leadership? Servant leader ship is â€Å"when people lead at a higher level, they make the world a better place, because their goals are focused on the greater good† (Blanchard, 2010, p. We will write a custom essay sample on Servant Leadership or any similar topic only for you Order Now 261). For example, educators are visionaries who help attain goals, instill value, and develop potential leaders. Educators assist in strengthening and developing the mind and body, so individuals an apply their talents and become great servant leaders in the areas of healing, educating, and inspiring. Around two thousand years ago, Jesus, an educator, exemplified the fully committed and effective servant leader (Blanchard, 2010, IPPP). John C. Maxwell (2007) mentions that Apostle Paul used Jesus as the ultimate example of servant leadership (p. 1472). The book of Philippians, chapter two verses two through eleven (Philippians 2:2-11, New King James Version), discussed how Paul encourages his audience to be humble and live selflessly; he reminds them of how Christ was the ultimate leader who made the ultimate sacrifice (Maxwell, 2007, p. 1473). Maxwell (2007) goes on to say that Jesus stepped through six levels as He moved downward toward us; he gave up His divine form, He emptied Himself of any rights, He became a man, He became a servant, He was obedient to the point of death, and He died a terrible kind of death (p. 473). Basically, one could say that Jesus relinquished the glory that He had due to the fact that he was deity and He lacked recognition and glory to/by unbelievers while He was on earth. He also took he form of a servant by becoming as a servant to man and He appeared in the form of man so that He could die for our sins. Jesus illustrated true humility in action by humbling himself and becoming obedient unto death w hich resulted in the humility that He displayed in willingly going to the cross to accomplish the will of our Father. According to John C. Maxwell (2007), Jesus displayed humility in coming to earth, emptying Himself and assuming the position of a man, taking the form of a abandonment, and by becoming mortal and dying (crucifixion) (p. 1470). Apostle Paul lams that all effective leaders must live such a selfless life and that Jesus is an example of what servant leadership actually is (Maxwell, 2007, p. 1470). In a 1970 essay Robert Greengage states that servant leaders are servants first and leaders later (Degrade, Tillie, Neal, 2001). Ken Blanchard states leadership has two parts, â€Å"vision and implementation. The visionary role is the leadership aspect of servant leadership and implementation is the servant aspect of servant leadership (Blanchard, 2010 p. 262). In the visionary role, leaders must communicate the session values and beliefs the organization stands for and how organizational values encompass the individual value of its members (Blanchard, 2010, p. 262). Once people are clear on where they are going, the task of implementation kicks in. It answers the question, â€Å"How do you make the vision happen† (Blanchard, 1991)? The biggest thing leaders need in order to become a servant leader is to get their egos out of the way. Leaders who are self-serving see themselves as the center of the feel good about their self and will either hide and hope that no one notices them ND/or overcompensate and go out to try to control their environment (Blanchard, 2010, p. 274). On the other hand, servant leaders usually have high self-esteem and have no problem giving credit to others. They want to help their people achieve their goals through teaching and coaching individuals to do their best; they achieve this through developing certain characteristics. The ten major characteristics of servant leadership are: listening, empathy, healing relationships, awareness, persuasion, conceptualization, foresight, stewardship, commitment to human resource placement, and commitment to building community (Nab, 2011). Without being knowledgeable of your talents, you cannot move forward without failure. Knowledge is control and great leadership starts with direction. Strengths of Servant Leadership The strengths of servant leadership includes self-awareness, morals, concern for others, and simplicity (Four Needed Strengths, 2011, p. ); all of which has its contributions to organizational development. Self-awareness is vital to servant leadership. Individuals already have the influence of cultural concepts of leadership resent in their lives so being self-aware of those influences will help the individual to combat them. According to Four Needed Strengths (201 1), servant leaders need to take the time to listen not only to themselves but to others as well; they must take the time to peel the layers back of their character to know who they are and what they stand for (p. 1) which takes me to the next strength, morals. Morals tie heavily with self-awareness and any leader needs to have morals and a strong sense of ethics (Four Needed Strengths, 2011, p. 1). The ethics, morals, values, creditability, and integrity that one possesses should drive their actions and how they lead but without them, large shadows will impact how they lead. The next strength is concern for others. Having concerns for others is about putting the need of others before your own needs. Servant leadership is about serving others over self-interest so servant leaders are less likely to practice self-serving behaviors which are behaviors that hurt others. Four Needed Strengths (2011) noted, â€Å"If you want to take servant leadership seriously you must first have concern for the needs of those that you lead with a servant’s heart (p. 1). The last strength that I’m going to discuss is simplicity. Since the goal of servant leadership is to serve others that should be the main shared vision for everyone who is doing it. According Four Needed Strengths (201 1), by keeping it simple you can navigate back to the shared vision goal; keeping the aim simple and focused (p. 1). Instead of the traditional leadership style of dominating subordinates, servant leadership empowers subordinates and inspires them to perform; it places great importance on teamwork and building relationships. It also contributes to the all-around development of the employees. The servant leader remains patient, is forgiving, and always looks for the good in others (Nab, 2011). Again, this contributes to the all-around development of the employees. Weakness of Just as we have strengths in the belief of servant leadership, there are also weaknesses that we should stay away from. To be a servant leader and have no sense of direction or integrity is purposeless and a weakness. Sadly, a servant leader doesn’t always lead by example, and many people are not influence by their purpose, of being a servant leader, you want understand the direction in which you must go as leader. The decision to act with selfishness, in fear, or without compassion is another weakness. It remains to be seen whether mankind can avoid the negative impact of rebellious individuals who refuse to be servant people. Some critics would argue that servant leadership has a too soft approach and unsuited for a competitive environment. They feel that serving leads to a situation where accountability or responsibility gets diluted. Others feel that when the company is faced with issues of downsizing, servant leadership would fall flat on its face because servant adhering thrust on human resource development. All members may not be on board with the commitment to building community among the team members and would prefer personal lives and work separate (Nab, 2011). How to cite Servant Leadership, Papers Servant Leadership Free Essays Servant leadership is both a leadership philosophy and set of leadership practices. Traditional leadership generally involves the accumulation and exercise of power by one at the â€Å"top of the pyramid. † By comparison, the servant-leader shares power, puts the needs of others first and helps people develop and perform as highly as possible. We will write a custom essay sample on Servant Leadership or any similar topic only for you Order Now While servant leadership is a timeless concept, the phrase â€Å"servant leadership† was coined by Robert K. Greenleaf in The Servant as Leader, an essay that he first published in 1970. In that essay, Greenleaf said: â€Å"The servant-leader is servant first†¦ It begins with the natural feeling that one wants to serve, to serve first. Then conscious choice brings one to aspire to lead. That person is sharply different from one who is leader first, perhaps because of the need to assuage an unusual power drive or to acquire material possessions†¦The leader-first and the servant-first are two extreme types. Between them there are shadings and blends that are part of the infinite variety of human nature. † â€Å"The difference manifests itself in the care taken by the servant-first to make sure that other people’s highest priority needs are being served. The best test, and difficult to administer, is: Do those served grow as persons? Do they, while being served, become healthier, wiser, freer, more autonomous, more likely themselves to become servants? And, what is the effect on the least privileged in society? Will they benefit or at least not be further deprived? â€Å" Advantages †¢This concept is seen as a long-term concept to live and work and therefore has the potential to influence the society in a positive way. †¢The exemplary treatment of employees leads to an excellent treatment of customers by employees of the company and a high loyalty of the customers. †¢There is a high employee identification with the enterprise. †¢An excellent corporate culture is developed. †¢Leaders of a company define themselves by their significance to the people. †¢Servant Leadership can be used as a principle to improve the return on investment of staff, in all economic sectors. Managers who empower and respect their staff get better performance in return. Disadvantages †¢Servant Leadership is seen as a long-term application and therefore needs time for applying. †¢Lack of authority: Servant leadership can actually lead to a minimization of the authority of the subject manager and the overall management function in the business. When employees see their manager catering to their needs in an extreme manner, they are less likely to view him as an authoritative figure. If top management wants front-line mangers to push employees to better performance, it is difficult for the servant manager to step back into this role as a more dominant figure. †¢Demotivating: Servant leadership may lead to demotivation of employees, who then produce fewer results over time. It is comparable to a parent-child relationship in which the parent bails the child out of trouble by constantly stepping into to fix things or to do the work for the child. When employees believe their manager will step in to take care of any needs they have or to resolve issues that arise, they are more tempted to sit back and exert less effort in producing quality and put less thought into resolving issues or conflicts. †¢Limited vision: Leaders at all levels of a business are distinct from regular employees by their role of developing vision and providing direction. A manager needs to have some level of detachment from his employees so he can explore new opportunities, brainstorm ideas, resolve problems and formulate a picture on where his department, store or business is headed. Only by having this separation from employees can managers focus on vision and then step in to articulate the vision by providing direction to employees. How to cite Servant Leadership, Essays

Thank You MaAm free essay sample

Hughes is short story about a young boy named Roger who intended on stealing a purse, and instead stumbled upon a very strong and passionate women, Luella Bates Washington Jones who showed him how it felt to be trusted and loved. Roger wanted some blue suede shows, apparently wanted them so bad he would steal from an elder women to get some. During his attempt to do so, he fell to the ground and was forced to succumb to Mrs. Luella Bates Washington Jones demands. Pick up my pocketbook, boy, and give it here. † she exclaimed. Now roger feeling ashamed and scared she says â€Å"Your face is dirty. I got a great mind to wash your face for you† with that being said she dragged him all the way back to her home. When they arrived at her home, she finally proceeded to let Roger go and stated that he should go wash his face, with Rogers newfound freedom he could run being that the door is right next to him, but instead decides to walk to the sink. We will write a custom essay sample on Thank You MaAm or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page After a few snarky comments are exchanged by Mrs. Luella Bates Washington Jones, she turns around and begins to cook a meal for the two. Not paying much attention to Roger, he noticed she had left her purse out and the door wide open. He could easily steal the money, and leave oh so effortlessly. But decided against it and sat down on the opposite side of where the purse and door was just in the range of vision for Mrs. Luella Bates Washington Jones. He didnt trust the women not to trust him, and he did not want to be mistrusted now. The food was done cooking now and the two began eating, the conversation wasnt about the boy being a thief or about him not having a family but focused more on Mrs. Jones job and what not. After they finished eating, Mrs. Jones handed Roger ten dollars to go and buy the blue suede shoes he wanted, she walked him to the door and wished him a good night. Although roger was extremely grateful and shocked the only words that came to his mind were, Thank You, Maam,

How Barometers Measure Air Pressure

How Barometers Measure Air Pressure A barometer is a widely used weather instrument that measures atmospheric pressure (also known as air pressure or barometric pressure) the weight of the air in the atmosphere. It is one of the basic sensors included in weather stations. While an array of barometer types exist, two main types are used in meteorology: the mercury barometer and the aneroid barometer. How the Classic Mercury Barometer Works The classic mercury barometer is designed as a glass tube about 3 feet high with one end open and the other end sealed. The tube is filled with mercury. This glass tube sits upside down in a container, called the reservoir, which also contains mercury. The mercury level in the glass tube falls, creating a vacuum at the top. (The first barometer of this type was devised by Italian physicist and mathematician Evangelista Torricelli in 1643.) The barometer works by balancing the weight of mercury in the glass tube against the atmospheric pressure, much like a set of scales. Atmospheric pressure is basically the weight of air in the atmosphere above the reservoir, so the level of mercury continues to change until the weight of mercury in the glass tube is exactly equal to the weight of air above the reservoir. Once the two have stopped moving and are balanced, the pressure is recorded by reading the value at the mercurys height in the vertical column. If the weight of mercury is less than the atmospheric pressure, the mercury level in the glass tube rises (high pressure). In areas of high pressure, air is sinking toward the surface of the earth more quickly than it can flow out to surrounding areas. Since the number of air molecules above the surface increases, there are more molecules to exert a force on that surface. With an increased weight of air above the reservoir, the mercury level rises to a higher level. If the weight of mercury is more than the atmospheric pressure, the mercury level falls (low pressure). In areas of low pressure, air is rising away from the surface of the earth more quickly than it can be replaced by air flowing in from surrounding areas. Since the number of air molecules above the area decreases, there are fewer molecules to exert a force on that surface. With a reduced weight of air above the reservoir, the mercury level drops to a lower level. Mercury vs. Aneroid Weve already explored how mercury barometers work. One con of using them, however, is that theyre not the safest things (after all, mercury is a highly poisonous liquid metal). Aneroid barometers are more widely used as an alternative to liquid barometers. Invented in 1884 by French scientist Lucien Vidi, the aneroid barometer resembles a compass or clock. Heres how it works: Inside of an aneroid barometer is a small flexible metal box. Since this box has had the air pumped out of it, small changes in external air pressure cause its metal to expand and contract. The expansion and contraction movements drive mechanical levers inside which move a needle. As these movements drive the needle up or down around the barometer face dial, the pressure change is easily displayed. Aneroid barometers are the kinds most commonly used in homes and small aircraft. Cell Phone Barometers Whether or not you have a barometer in your home, office, boat, or plane, chances are your iPhone, Android, or another smartphone has a built-in digital barometer! Digital barometers work like an aneroid, except the mechanical parts are replaced with a simple pressure-sensing transducer. So, why is this weather-related sensor in your phone? Many manufacturers include it to improve elevation measurements provided by your phones GPS services (since atmospheric pressure is directly related to elevation). If you happen to be a weather geek, you get the added benefit of being able to share and crowdsource air pressure data with a bunch of other smartphone users via your phones always-on internet connection and weather apps. Millibars, Inches of Mercury, and Pascals Barometric pressure can be reported in any one of the below units of measure: Inches of Mercury (inHg) - Used mainly in the United States.Millibars (mb) - Used by meteorologists.Pascals (Pa) - The SI unit of pressure, used worldwide.Atmospheres (Atm) - Air pressure at sea level at a temperature of 59 Â °F (15 Â °C) When converting between them, use this formula: 29.92 inHg 1.0 Atm 101325 Pa 1013.25 mb Edited by Tiffany Means

How Static Fields in Java Work

How Static Fields in Java Work There can be times when its useful to have values that are shared across all instances of a particular class. Static fields and static constants enable this type of sharing by belonging to the class and not to the actual objects. The Static Modifier Normally fields and methods defined in a class can be used only when an object of that class type has been created. For example, consider a simple Item class that keeps track of goods in a store: public class Item {   Ã‚  private String itemName;   Ã‚  public Item(String itemName)   Ã‚  {   Ã‚  Ã‚  Ã‚  this.itemName itemName;   Ã‚  }   Ã‚  public String getItemName()   Ã‚  {   Ã‚  Ã‚  Ã‚  return itemName;   Ã‚  } } To be able to use the getItemName() method, we must first create an Item object, in this case, catFood: public class StaticExample {   Ã‚  public static void main(String[] args) {   Ã‚  Ã‚  Ã‚  Item catFood new Item(Whiskas);   Ã‚  Ã‚  Ã‚  System.out.println(catFood.getItemName());   Ã‚  } } However, if the static modifier is included in a field or method declaration, no instance of the class is required in order to use the field or method - they are  associated with the class and not an individual object. If you look back at the above example, you will see that the static modifier is already being used in the main method declaration: public static void main(String[] args) { The main method is a static method that does not require an object to exist before it can be called. As main() is the starting point for any Java application, there are in fact no objects already in existence to call it. You could, if you felt like having a program that continually calls itself, do this: public class StaticExample {   Ã‚  public static void main(String[] args) {   Ã‚  Ã‚  Ã‚  String[] s {random,string};   Ã‚  Ã‚  Ã‚  StaticExample.main(s);   Ã‚  Ã‚  Ã‚  } } Not very useful, but notice how the main() method can be called without an instance of a StaticExample class. What Is a Static Field? Static fields are also known as class fields. They are simply fields that have the static modifier in their declarations. For example, lets go back to the Item class and add a static field: public class Item {   Ã‚  //static field uniqueId   Ã‚  private static int uniqueId 1;   Ã‚  private int itemId;   Ã‚  private String itemName;   Ã‚  public Item(String itemName)   Ã‚  {   Ã‚  Ã‚  Ã‚  this.itemName itemName;   Ã‚  Ã‚  Ã‚  itemId uniqueId;   Ã‚  Ã‚  Ã‚  uniqueId;   Ã‚  } } The fields itemId and itemName are normal non-static fields. When an instance of an Item class is created, these fields will have values that are held inside that object. If another Item object is created, it too will have itemId and itemName fields for storing values. The uniqueId static field, however, holds a value that will be the same across all Item objects. If there are 100 Item objects, there will be 100 instances of the itemId and itemName fields, but only one uniqueId static field. In the above example, uniqueId is used to give each Item object a unique number. This is easy to do if every Item object that is created takes the current value in the uniqueId static field and then increments it by one. The use of a static field means that each object does not need to know about the other objects to get a unique id. This could be useful if you wanted to know the order in which the Item objects were created. What Is a Static Constant? Static constants are exactly like static fields except that their values cannot be changed. In the field declaration, the final and static modifiers are both used. For example, perhaps the Item class should impose a restriction on the length of the itemName. We could create a static constant maxItemNameLength: public class Item {   Ã‚  private static int id 1;   Ã‚  public static final int maxItemNameLength 20;   Ã‚  private int itemId;   Ã‚  private String itemName;   Ã‚  public Item(String itemName)   Ã‚  {   Ã‚  Ã‚  Ã‚  if (itemName.length() maxItemNameLength)   Ã‚  Ã‚  Ã‚  {   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  this.itemName itemName.substring(0,20);   Ã‚  Ã‚  Ã‚  }   Ã‚  Ã‚  Ã‚  else   Ã‚  Ã‚  Ã‚  {   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  this.itemName itemName;   Ã‚  Ã‚  Ã‚  }   Ã‚  Ã‚  Ã‚  itemId id;   Ã‚  Ã‚  Ã‚  id;   Ã‚  } } As with static fields, static constants are associated with the class rather than an individual object: public class StaticExample {   Ã‚  public static void main(String[] args) {   Ã‚  Ã‚  Ã‚  Item catFood new Item(Whiskas);   Ã‚  Ã‚  Ã‚  System.out.println(catFood.getItemName());   Ã‚  Ã‚  Ã‚  System.out.println(Item.maxItemNameLength);   Ã‚  Ã‚  Ã‚  } } There are two important things to notice about the maxItemNameLength static constant: It is declared as a public field. Generally its a bad idea to make a field public in any class you design but in this case, it doesnt matter. The value of the constant cannot be changed.The static constant is used from the class name Item, not an Item object. Static constants can be seen throughout the Java API. For example, the integer wrapper class has two that store the maximum and minimum values an int data type can have: System.out.println(The max value for int is: Integer.MAX_VALUE); System.out.println(The min value for int is: Integer.MIN_VALUE); Output: The max value for int is: 2147483647 The min value for int is: -2147483648

Literary Analysis Essay Example | Topics and Well Written Essays - 1000 words - 2

Literary Analysis - Essay Example The fact that everything is red is something Carson brings and uses. Everything about Geryon is red, as well as everything in Autobiography of Red. What does red mean? Is the book a personal history of the color red as composed by Anne Carson? Not likely. Red is a striking color, more striking than dark, or chestnut, or blue. Red is striking and peculiar and, accordingly, red is the ideal illustration for difference, which Carson uses throughout Autobiography of Red to convey Geryons part as an outsider, a test to the hetero-narrative. Geryon had, what most would say, a bad youth and, likely, a different one from his peers. His mother was well intentioned, however pointless, while his father was mostly absent. Geryons older sibling sexually abused him. Geryon was red even in his adolescence, as was every little thing about him, from the "red silk chalk" utilized by his instructors to the "dull pink air" that encompassed his home (Carson 26, 36). In Geryons personal history, he set down the facts believed about himself, above all else of which is that "Geryon was a monster whose every little thing about him was red" (Carson 37). Geryon was such a different individual, to the point that he would not take the conventional route to his classroom at school. He would stroll to the most distant end of the building and "stand still until somebody inside noticed and turned out to show him the way. He didnt move neither did he knock on the glass but little, red, and upright he held up† (Carson 25). When he was far fro m his peers, he stood and waited to be included in their games or activities. He was commonly known as the different one, the other. Having a contemporary hero who is actually red is, to a degree, a different thing from what people are used to. Yet, what difference is using red, as an analogy, if yellow or orange would work and are additionally striking shades? Geryon must be red or the analogy, primarily,

Concert Report Essay Example | Topics and Well Written Essays - 500 words - 14

Concert Report - Essay Example It seemed that even G.E.M herself was also surprised (Arrow, 2007). I cannot think of any song of G.E.M. that is totally loved and is not included in the set of songs she did. The bottom line of the argument is that G.E.M. is a very superb pop star and is one of the many talented singers in the world. One of the things that surprise a lot of people is that most of her concerts are subtitled though not in the English language that sounded so brightly (Timbre). From that I understood her style of impressionist that when she did her song in Cantonese, a mandarin translation of the lyrics was displayed. And when she did her mandarin songs, a Cantonese translation was displayed. The amazing thing was how accurate it followed the vocals of the G.E.M. on things she actually did in English was to cover Rolling in the Deep by artist Adele which she actually performed in the middle of the of the G.E.M. which in essence means keep everybody moving and this is basically the theme of her songs. G.E.M knew how to make her audience feel pleased. Most of her audiences were familiar with the genre of her song where in most cases; she used a symphony as she did her songs. She spent most part of the evening performing most of her popular songs from the competition for example her own bubbles and even the Beyond like you, David Huang,s You Make Me Drunk. I must also point out that G.E.M did a lot of her song using various dynamics for example drum solo during the show, played guitar on a song and even played piano on a song or two as well. To be fair, her drummer was also in harmony with the song that was played on the stage, playing with a consonant sound that she used when she did the drum solo. To speak the truth it was one of the hells in the show most probably because a lot of people slowly making their ways into the arena and as usual she dint want to begin hers show with a half of the audience present while others are absent. The show hit the ground at around

Strategies Of Sustainable Tourism In Maharashtra Tourism Essay

Strategies Of Sustainable Tourism In Maharashtra Tourism Essay Tourism is concerned with pleasure holidays, travel going or arriving somewhere. These are the motivation that makes people leave their normal place of work and residence for short term temporary visits to other places not more than one consecutive year. Tourism is generally considered to be beneficial activity and for most people an ideal land use activity; a non-polluting, job generating and foreign exchange earning industry. However, years of sobering experiences have led to the realisation that mass and uncontrolled movement of people creates certain social, economic, political and environmental impacts of the destinations. These impacts vary as per the type of tourism promoted and can be both beneficial as well as adverse. This essay discusses and defines the key term sustainability and competiveness and how they can be use as a strategy to develop tourism in Maharashtra, which is one of top ranked tourist destination in India. The key word in the analysis of tourism is sustainability, a notion that at its most basic summarizes the growing concern for the environment and natural resources, though sustainability has also had increasing resonance in social and economic issues in tourist destinations. The destination has played an important role in tourism. It is a mix product of the tourism which offers integrated experiences to its tourist and consumers. Basically destination are regarded as well define geographical areas such as a town, a city, a country, a nation or as whole world where tourist stay at least one overnight (WTO, 2007). On the other hand it is growing subjectively by the tourist and consumers depending on their flexible demands as when they plan their itinerary on the basis of culture background of the destination and the purpose of visits. It may be educational, business, or vacations to experience importance of the place. Such as a Paris as a destination for German business travellers, for Leisure Japanese, Europe may be a destination within their specified period of a trip (Vlahovic, S., 2010). Apart from this A Jungle may be a destination for scientist and researchers who involve in nature related study simultaneously it is destination for people who like to visit Jungle in their vacation such as Jungle Safari. In addition to it tourist destination also helps in generating revenue to the government as well as private sector which is a significant factor while considering tourism (Edward, J., 2010).****************** Since beginning destinations are divided by manmade borders such as geographically and politically, which does not considering the consumer preferences or tourist industry functions (Vlahovic, S., 2010). Whereas Holloway and Taylor (2006) say that all destinations share certain features such as the place of attraction, services and facilities and accessibility of the destination. Currently in all worlds destination a high competition can be seen. Due to mobility and accessibility of the tourist destination around the world, also emerging changes in tourist destinations with technology, infrastructure, and communication. Therefore destination cannot escape the competitive challenges by the justification that the task is too difficult (Vlahovic, S., 2010). Mostly, destination are varied in nature, these are not always with equal potential, some have lot of potential resources competitive advantages, and some have limited natural resources and infrastructure to support the tourism development in particular destination (Ritchie and Crouch 2000 cited McCartney et al.2008). According to McCartney et al., 2008, there were question between Ritchie and crouch 2000, that whether destination are by born or created? The answer is in question itself. Further Ritchie and Crouch (2000) mention the definition of destination competitiveness and how its related to sustainability as firstly its ability to increase tourism expenditure, to increasingly attract visitors while providing them with satisfying memorable experiences and to do so in a profitable way, while enhancing the well-being of destination residents and preserving the natural capital of the destination for future generations. As a result of this it can be assume that destination competitiveness in tourism has several sustainability dimensions such as economic, social, cultural and environmental. Competitiveness has become a central point of tourism policy. As its increases and tourism activity become stronger, so there is need to put some limelight on improving the competitiveness by creating a constitutional outline to examine, to control and enhance quality and effectiveness in the industry and to protect (to sustain) resources (Vlahovic, S., 2010). Sustainability has defined by Bruntlands Report (1987 cited Cooper et al., 2008) that meeting the needs of the present generation without compromising the ability of future generation to meet their own needs So to understand the sustainability of resources and how much potential available in destination, there is necessitate to do SWOT as well as PESTLE (Tribe,1995) analysis of the destination from internal and external then require to focus on essential innovative strategy to come up from weakness and threats and to strengthen it to create more opportunity in the future. Strategy has defined by Quinn 1980, It is an outline of a plan that combines organizations major goals, policies and sequence of action in to a cohesive whole, whilst strategy is the way and scope of an organization, it has two phases one short term about three year and second long term more than 5 year (Cooper et al,. 2008) preferably which matches its resources to its changing demand from the surrounding particularly in destination markets to tourists and consumers so as to meet stake holders opportunity (Tribe, 1997). Pike and Ryan (2004 cited McCartney, et al, 2008) said that competitive strategy through comparing cognitive, affective and conative perceptions of the destination. They concluded in their studies that effective positioning requires a succinct, focused and consistent message. Positioning analysis requires an understanding of how a destination is perceived to perform on attributes deemed important to the target market, relative to the competition. On the other side in terms of income and expansion of a national tourism industry in the global market of develop and developing countries, which could therefore raise the real income of its citizens and develop its standard of living (Hong, 2008). Therefore, high demand in competitive strategy or policies require proper and better education and training about the sustainability tourism through academic orientation programmes, government and private organization, also through various information channels (Harris et al 2002). The concept of Sustainability strategy has become in practice by World Conservation Strategy (WCS) in 1980. It was commissioned by the United Nations Environment Programme (UNEP) which jointly with the World Wildlife Fund (WWF) provided the financial Support for its operations. The main strategy has aim to make basic structure and legal guideline to develop and developing country to explain the involvement of living resources conservation to human survival such as green house gas effect, emission, destruction, degradation, extinction of flora and fauna species, pollution, genetic diversity and soil erosion and to sustainable development identifies the main concern of conservation problem and the main requirements for dealing with them and proposes ways for effective accomplishing the strategys goal (NSSD, 1980). There are mainly four pillars of sustainable strategies that are economic, environmental, social and cultural. And it requires suitable consideration of all above four parts of pillars for well being of all stakeholders, to achieve long-term goals requires the engagement of all the stakeholders concerned to the production and consumption process of sustainable tourism though it is related to ruralisation or urbanization (Cooper et al., 2008). Economic Sustainability: Cooper et al., 2008 explained that economic sustainability requires holistic planning across all industrial sectors. It must also reach beyond the destination to make sure that intermediaries such as tour operators are not able to circumvent or put unwanted pressure on the planning processes, it may create a negative impression on the tourist and tourist destination. Mowforth and Munt (2009) have mentioned that economic sustainability is not less important than all others in any tourist development. Sustainability in these terms refers to a level of economic gain from the activity such as planning, training etc., sufficient either to cover the cost of any other special measures taken to provide for the tourist and to mitigate the effects of the tourists presence or to offer an income appropriate other conditions or both. In contrast, Baumgartner and Quaas (2010) have different view as the general definition of sustainability has based on the notions of weak and strong sustainability. Environmental Sustainability Environmental sustainability in tourism requires greater attention and knowledge about the impacts and ways of translating those impacts into the economic marketplace. The tourist, or service provider in the tourism industry have to understand their responsibilities such as disturbing the natural life cycles so for this reason government legislation should be there in system that in case of failure to abide by those systems (Cooper et al., 2008). Further there is need to calculate carrying capacities, it is an important method of assessing environmental impact and sustainability (Maldonado et al. 1992 cited in Mowforth and Munt 2009). Social sustainability Social sustainability is a ability of a community, may local or national, to understand changes such as excess tourists, for short or long term and continuing functioning either without the creation of social disharmony as a result of these contribution or by settling its functions and relationships so that the conflict created can be improve or mitigated (Mowforth and Munt 2009). As per the Cooper et al., (2008) that tourists who do not want to adapt at all will always create negative impacts on the local community. So to avoid it tourist who may be through natural interest where the concerned visitor intrigued by local customs and behaviour so they go to scrutinize and that inspection can set in movement of a commercialisation process that will sooner or later change the events. Cultural sustainability Travel can change persons life through its visits to various parts of the world and more interaction between the local people of the destinations. It helps to develop the understanding about the tourist destination and its culture of the local people. But some time the relationships within particular society, the mores of interaction, the lifestyle, the customs and traditions are all subjectively means of exchange. Even its culture may be irreversibly altered. Culture is a dynamic a feature of human life as in the society, community and economy; so then it can be assume that changes in culture not always welcome in to the society. That means sometime it creates negative effects. But, the cultural sustainability refers to the ability of people to maintain or understand the elements of their culture which distinguished them from others people (Mowforth and Munt, 2009). According the definition that destination has made by manmade borders, so here every destination has its own administrative as well as managing style. This includes the rules and regulation of the town, city, states, countries and all worlds to sustain the balance of Environmental, economic, social and cultural sustainability. So, the role of government and private organization to make strategies and policies is to keep engaging and motivating the participants on long term basis such as government stakeholders, private organizations, and other local authorities also the NGOs in to development of the tourism product. Due to the vast nature of the industry it involves wide-ranging of operations, decisions and planning area with understanding sustainability and non sustainability and the requirements of tourist destinations, its consumer and suppliers such as tourism intermediaries and others like infrastructure developers and legal procedures such as visa and tourists destination manag ement, its statistics of visitors and economy which circulate by the tourism industry (Prugh et al., 2000). The destination which I have taken that is Maharashtra state of India. So first of all according to definition of destination need to understand geography of Maharashtra. Maharashtra is a  state  which located in the western part of  India. It is the  second most populous and  third largest state by area  in India. There is a huge tourism potential available in Maharashtra due to its culture and vide range of geographical area. The borders of Maharashtra is the  Arabian Sea  to the west of India with a 720 km long coastline along the lush green Konkan region,  nestled Sahyadri mountain range are several hill stations and water reservoirs with semi-evergreen and deciduous forests. Gujarat  and the  Union territory  of  Dadra and Nagar Haveli  to the northwest,  Madhya Pradesh  to the northeast,  Chhattisgarh  to the east,  Karnataka  to the south,  Andhra Pradesh  to the southeast,    Goa   which is the part of Maharashtra it has located at the southwest it is a famous holiday spot in the world it is well known by its various beaches. Vasco da Gama sailed down at Malabar Coast in 1948. The Goas economy is solely depending on the tourism. Maharashtra state covers an area of 307,731  km2  (118,816  sq  mi) or 9.84% of the total geographical area of India.  Mumbai, the capital city of the state, is Indias largest city and the financial capital of the nation.  Marathi  is the mother tongue of Maharashtra (Govt. of Maharashtra, 2006). It is also the richest state in India, contributing to 15% of the countrys industrial output and 13.2% of its GDP  in year 2005-06. History The name Maharashtra also appeared in a 7th century inscription and in the account of a Chinese traveller Hiuen-Tsang, was a famous  Chinese  Buddhist  monk, scholar, traveller, and translator that brought up the interaction between  China  and  India  in the early  Tang  period. The potential available at Maharashtra that it has four world cultural heritage sites as first two located in the Sahyadri Mountain Range these are 1) Ajanta caves 2) Ellora caves at Aurangabad and 3) Elephanta caves at the Elephanta Island at the Mumbai. And the newly inscribed site is Chhatrapati Shivaji Terminus (CST) before it was known as Victoria Terminus (VT) (MTDC, 2010). Bhandardara is noted place for trekking place of Maharashtra followed by Pratapgarh near Mahabaleshwar, Torna near Bhor and Panhala near Kolhapur. Also Sahyadri ranges provide about 7 to 8 trekking cites which has around Pune, Satara, Lonavala and other places. And the rock climbing at Karla Mountains, believed to be dating back to 160 BC. It is home to the huge cluster of Chaitya caves (Planning commission of India, 2007). The water sport activity available at Panshet Aqua Sports centres 40 km drive from Pune, such as windsurfing, speed boating, kayaking, water scooters etc. Close to Mumbai, Esselworld at Gorai is an amusement park which has roller coasters and water slides. Also the Sailing which is most popular in India available at Mumbai and Pune, in Maharashtra, sailing equipments are available only at the Khadakvasla Lake in Pune. Currently, MTDC has started the Scuba and Snorkelling diving school in the water of Arabian Sea at Konkan (MTDC, 2010). Before propose, justify and to defend strategy for the chosen destination, require a SWOT analysis of destination internally as well externally (Tribe, 2003). Then it is easy to understand the nature of competitiveness and threats among the four pillar of sustainability. The analysis involves consideration of the major influences upon the tourist destination success in terms of: resources and environment (Tribe, 2003). So according to this, the analysis of Maharashtras tourism sector is also based on national and global factor as resources and environmental consideration. SWOT analysis of Maharashtra (Govt of India, 2007): Strength available in Maharashtra Maharashtra has immense potential with natural beaches, heritage and culture. Mumbai is comparatively higher in strength of Maharashtra States. It is commercial as well as entertainment capital of India. Recently, the achievement by A. R. Rehman from Slumdog millionaire movie, It has received a prime interest to population of Indian origin in the source of market of USA and UK. Mumbai has an international airport brings about 26 per cent of most of the international tourists. Also, it has advantage of getting most of the tourist to the state before any other states in India. Further, in Agricultural tourism wine tourism now in boom. Because of The international level research institute and providing a better knowledge about the agricultural products which includes export quality product to other countries and how to sustain the farmers land to grow well crops in future. While considering health Medical tourism also in budding stage in metro cities. Weakness in Tourism of Maharashtra Every tourism require tourist for its growth so, the tourism industry in Maharashtra is highly depend on the long haul market include USA, UK, France and Germany. Secondly, the host ambience; when tourist arrived in Mumbai they experience that the condition of western highway is poor, ample amount of advertisement boards and then on the road beggars this all creates a very poor host ambience the reason behind it is population of Mumbai about is approximately 13,788,305. Thirdly, destination transits status shows that only 5-8 per cent out of 50 per cent of international tourist who visits to India is ready to travel to Maharashtras destination. The reason behind it the Safety and security concerns and poor marketing campaign available around India and other countries. Fourthly, unfocused development and lack of co-ordination between MTDC (Maharashtra Tourism Development and Corporation), ITDC (Indian Tourism Development Corporation) and IRCTC (Indian Railway and Catering Tourism Corporation) etc. have followed their own objectives and plans and are working on separate platform. Lack of co-operation between various governmental organization involved in tourism creates inconvenience to the tourist. For example : A visit to Ajanta World heritage site requires a tourist to purchase as many as 7 tickets due to a distinct jurisdiction issue.(Planning Commission of India, 2007). And Deccan Odyssey Luxury train which serves 7 tourist destinations in Maharashtra has getting less revenue, because of poor marketing strategies and promotions from various tourist information Kiosk available in Maharashtra and other part of India. Opportunities to sustain tourism in Maharashtra Due to 9/11 terrorist attack, the domestic tourism growth has increased. Maharashtra Government undertaking initiatives to attract domestic tourism as a tourism strategy. Secondly, Indian governments Golden Quadrilateral Highway project is now in last stage to connect North- South, East-west corridors by the National highways, and is expected to increase accessibilities in domestic tourism (GoI, 2002). The growing tourism source countries of Japan, China and Sri Lanka have Buddhist populations (Buddha Dharma Education Association) their interest is in Buddhist architecture and heritage is a great opportunity for Maharashtra to offer then its unique Cave Architecture. Thirdly, the nature of tourist market in Mumbai, the high spending business and leisure tourists mostly from East European countries affects on the market. The available outbound market is China. Threats which affects to sustain competitive tourism in Maharashtra Maharashtra had significant threats in last decade that all affect on the tourism of Maharashtra. The series of incidents as bomb blast in 1993 target was Hotels and tourists attraction, train bomb blast 2006 and then at the end terrorist attack on 26th to 29th November 2008 on Hotel Trident, The Taj Mahal Palace and Tower, and Chhatrapati Shivaji Terminals in Mumbai. Secondly, the competitor of it started Economic Impact assessment working with the help of WTO and WTTC, Kerala has already started their vision 2025 to sustain their development growth in tourism. Thirdly, the most competition can be seen in Heritage tourism, beach tourism, back water sport and special interest tourism. Cultural sustainability and strategies in Maharashtra: Under the cultural tourism strategy of Maharashtra the government considered that it has distinctive aspects of its rich culture and tradition would be identified and promoted as an integral part of Maharashtras tourism. To Identify and promote the states folk arts and organize folk dance and music programmes at tourist destinations (Govt of Maharashtra 2006). But to sustain it there is less financial support to those participants in to the entertainment field. The financial support is not on time they need to wait sanction the amount from government. Currently, there is a lot of attention to Bollywood artist, so here it can be seen that celebrities has taken over on Maharashtras culture such as following dress sense of Hollywood actresses is now seen in metro cities. There is still no any specific step has been taken by any of the entertainment industry to give chance to local folk artist to perform on large scale. Environmental impacts and strategies of sustainable tourism in Maharashtra: Due to dramatically rise in the Domestic as well as international tourism, currently metropolitan cities such as Mumbai and Pune, has facing pollution level problem, considering the case of Pune, in Pune the pollution level always on critical level. Local authority made strict rule for transportation and traffic rule to control the negative impact on the environment but still it not up to the good level to achieve low pollution in those metro cities. Every tourism activity affects the natural and built environment. The issue between tourism and environment has lot of complication, but to sustain it there are some strategies such as government has made plane to develop eco- tourism for this according to the requirement such as there is no any new construction will take place in preserved area for sanctuaries and other important places such as lakes and forest land. Changes can be made in old building such as government rest houses at hill station and sanctuaries. But, in fact those cost and expenditure on old construction is comparatively higher than new construction. On another side to develop or to sustain such sites, government and NGOs providing financial and knowledge about the eco- tourism to local people who surviving on the nature. For environmental sustainability government has chosen some part of Konkan in Mumbai, in this, the residence at those places are paid by government to develop their houses (Huts and Cottages) with amenities and other facilities but to ensure that life cycle of nature it should not be disturb. This is a really good example as well as strategy to understand the rural life at those places in touch with nature for next generation as well as the tourists from urban part also helps to increase income level and living standard (GoM, 2006). Economic sustainable strategies The economic Sustainability means the balance of rural and urban economics development. The government and private policy maker should consider reduction of rural as well as urban poverty in specific destination Shen et al., (2008). According to this as per mention earlier that currently the government and various private organization institutions working on the research area of Agriculture, nature (wildlife), medical (Health and safety), information technology-communication and at the end human resource development in the Maharashtra, to provide better employment opportunity to each people and to generate and increase the income level of each people and their standard of living. Now the current competitiveness shows that unbalance growth in various sector, such as labour on contract and seasonal basis. In short when the pinnacle period of any season starts then the employers often outsource the employment instead of local. The effect of this rises in dispute between local and outsourcing employee. The India is still developing country; Japan has been supporting in reconstruction of Ajanta caves in Maharashtra and Nalanda  University is an  ancient centre of higher learning  in  Bihar,  it was a  Buddhist  centre of learning from 427 to 1197 CE. The economics of Maharashtra has highly depend on long haul and outbound tourist whose spending capacity is more than domestic tourist, as per discuss earlier that the stake holders play an important role in development in sustainable economic growth through employment and taxation, such stake holders in Maharashtra as Taj, Oberoy, Hilton, Best Western Hotels, Hyatt and in tourism Thomas Cook, Cox and King, SOTC and Raj Travel and other well known tourism service providers. Social sustainable strategies: Stren and Poleses (2000) define social sustainability as development (and or growth) that is compatible with the harmonious evolution of civil society, fostering an environment conducive to the compatible cohabitation of culturally and socially diverse groups while at the same time encouraging social integration, with improvements in the quality of life for all segments of the population (Davidson, M., 2009). Sex tourism a new phenomenon issue, according to Nair, P., and Sen, S., (2005) that not all the tourists are sex tourists, some of them definitely are. The sex incident happened in Goa had significant effect on Goas tourism, in which there is use of young girls for sex and pornography, by giving them shelter. According to Cooper et al., (2008) the growth of such activities is often supported by a network of facilitators ranging from pimps and brothels through to the apparently more respectable taxi drivers and hotel workers. The internet has only added to the problem by creating an international communication network that can market these services on international scale. Also, there are lonely child labour in small scale industries and without family, and mostly international tourists who come to enjoy their vacation, consider that child is safe as they feel that the children dont have any Sexual Transfer Diseases (Nair, P., and Sen, S., 2005). According to this the people of Maharashtra, stays in various societies there is always up and down glimpses of society can be seen in the social contest. So therefore, social upliftment and improved quality of life through exchanging culture adopting changes in environments and social life. In the situation like natural calamities, the requirement of unity to overcome from natural and manmade unpleasant incidents can be seen in the people of Maharashtra. Though, there may any disputes between different origins of peoples culture. Whereas, Kulkarni G., (2010) say that people may argue that issue of environment is enough, the enormity of the problem demands that, if each one of people of Maharashtra without blaming to the government authority does their bit toward conserving and sustaining the environment. Then it will ready to lend a hand to next generation to sustain environment with low economic price Conclusion: As a consultant, that every destination and attractions consumer and providers should understand that sustainable and non sustainable culture. Then, only the specific growth in next 10-15 year long term period can be achieved without extra energy. Also, balance must be maintain between limits and usage so that continuous changing, monitoring and planning ensure that tourism can be managed properly in Maharashtra (GoM, 2006). There is various strategies can be followed to develop competitiveness in tourism, keep in mind the importance of sustainability such as: Education and training: Once, people get basic education or knowledge about the environment and the sustainability in their life, and then the improvement within them can lead to help to their respective destination. For example: local tourist guide training programme, which will help to understand the history as well as importance of the place by local people and how they can serve to the tourist on competitive level. For, this government institution at Mumbai, Pune, Nagpur and Nashik has been playing an important role to give education and training to the seekers. In private organization Taj and Oberoy institution has most influence on tourism industry management in Maharashtra. Equal opportunity: There should be put some lime light on rest part of Maharashtra, because current policies highly concentrated on Mumbai only, it provide lots of job and opportunities to the people of respective destination and attraction, so the govt and private organization should not ignore the immense potential available at other places of Maharashtra. They could concentrate on Agricultural tourism, medical tourism, heritage tourism, adventure tourism and wild life tourism etc. The role of researchers and professional in decision making process: It can play an important role policy and strategy analysis, in simple words to identify positive and negative points through various researches which conducted by professionals and scholars. Because, the management and the govern body is solely responsible for any changes in process of development in tourism some time it can lead damages. Safety and security: Tourist should not be a victim of any manmade and natural calamity; extra care should be taken by the local government and tour operator because of any vulnerability in case of woman or loss human of national and international countries can affects on the specific destination and the future tourists and their decisions. Decentralization and accountability: The process of operation and management involves variety of task and governing body, to reduce timescale the requirement of quick and perfect decision to make changes or implementation of original strategies. As well as keeping records of each event and financial transaction leads to clear accountability in the tourism sector. And can help to make better forecasting for tourism in Maharashtra.

Communications and Media the use of social media Essay

What SouthWest Airlines (SWA) has done is to consolidate customers and fans for the better performance of its operation in light of competition it is facing. This is a clear case where social media is being used as a channel that supports community building, customer collaboration and sharing ideas and market trends that propel the performance of a company. This strategy should be adopted in an ideal education situation so that university systems could look for ways of engaging and motivating learners to be more proactive. Still on SWA, the Company actively engaged fans on Facebook through posting different items and argumentative debates just to gather opinions on what customers expect from them. This is what Dani and Singer (2008) term as ‘discrete approach to marketing and feasibility study on what people expect’ (p. 192). American University of Sharjah needs to integrate a number of social media tools into the learning process to reflect the success SWA has enjoyed w ithin the shortest period of time it has been on business. Beginning with how SWA has integrated Facebook within its platform, it is important to note that what American University of Sharjah should strive to achieve is to have social networking. To contextualize this point, when using Facebook to engage customers, the case (Southern Airlines by Adam Saffer) reports that by posting a video from Air Zealand there were 58 comments and 95 likes. These comments according to the author helped the Company strategize on the best approaches to deal with the demands of its client. Contextualizing this case, research by the Higher Education Research Institute (HERI 2007) has shown that at least 87 percent of students in universities have social media accounts and as such, Facebook account for about 90 percent. This statistics shows that social networking websites have become integral parts of students’ live at American University of Sharjah. It is from this perspective that the university should try as much as possible to engage students in dec ision making process by posting agendas and policies for debate. That is, facebook should be integrated as part of learning process. From the case, it has been noted that SWA communicated with Facebook fans in response to the questions and issues they were having. When there was a query or a problem from their fans, they could respond to the question on time and publicly. This is particularly to the issue that Lala Palelei asked on November 2nd 2009. It is from this approach that it is recommended for American University of Sharjah to actively engage with students through Facebook. As a matter of fact, Alexander Astin proposed a developmental theory that sought to engage with learners (Geyer et al. 2009). In his theory, he proposed that social interaction with learners help them grow psychologically and physically. Just like what SWA did, responding to the issues students are asking should be evidence-based. That is, answers should be well researched so that engagement includes effo rts students invest in their educational activities and such empirically connected to the objectives of the university. Just like SWA, American University of Sharjah is active on Twitter. It is important to note that adoption of official Twitter account is one factor, making it outpace empirical understanding of the use of such technology and the available theories regarding why it (the Twitter account) may alter a number of organizational process is another. It is from this observation that the university should make twitter account serve the purpose SWA’s twitter account is doing. The case reads, ‘of the social tools, SWA has found Twitter to be its primary means of interacting with its public.’ There are inherent reasons as to why the Company finds Twitter to be a source of interaction. Citing a case, it is reported that Jessica Turner had an interesting post concerning newest service location which was geared towards attracting debates on Corporate Social Responsibility (CSR). This post attracted attention of its followers to an extent that the SWA managed to understand dynamic s of the market through what is termed as ‘two-way communication between SWA and its publics.’ Basically, this is the recommendation the University needs—a two-way communication between students, teaching staff and the public. This recommendation is evidence-based. Scholars such as Daly (2010) have studied the relationship between social practices and new technologies and found greater utility in the concept of affordance and unity because by positively engaging others through social media forums explain why organizations using same technology are likely to engage in disparate or similar work practices and communication. On 14th December 2014 the University through its official Facebook account posted the 12th NGN10 Competition where engineering students from the university were invited to contribute on the best way to make the lightest tower crane. While this approach is similar to what Christi Day did about his Twitter post on ‘Grab your bag. It’s on’ it is recommended that for effective interaction, the university should integrate marketing campaign when making such posts so that a conversation is generated between interested parties and students. Flickr and You Tube are other two social media SWA has used to capitalize on the needs of its customers and fans. On Flickr the information provided is that organizations such as the University can use social media to counter unrealistic claims and complaints aimed at tarnishing its image. This is in regard to complain made by Scooteriscracy. However, to maintain transparency and avoid circumstances as the one SWA found itself in, the line between personal business and professional posting should be distinct. It is recommended that the University should be careful in its posting. Nuts about Southwest as the name of SWA’s You Tube should be used as a benchmark in helping American University of Sharjah note that the use of social media also encompasses permitting every employer to self-publish as long as such publication conforms to specific regulations of the institution. It is apparent that the manner in which the University uses You Tube does not allow people, including stude nts to communicate or share their views and opinions across faculties or organizational boundaries. To conceptualize this recommendation, Brzozowski et al. (2009) conducted a research on the benefits of institutional engagements of leaners on social media. After interviewing 425 undergraduate students from the Midwestern institution, is was found that when learners are allowed to share, post or participate in education forums posted through social media there is a positive correlation between student engagement in the affairs of school and success of the school in policy drafting and implementation. In fact it is through this recommendation that SWA has managed to achieve its objective—great customer service (being ranked as the airline with the least cases of complaints per passenger since it started monitoring the data in 1987). It is important to mention, just like Fuller and Valacich (2008) does that the usage of social media in American University of Sharjah should be about providing meta-knowledge. That is, making the institution understand the type of people in its environ and what they may do so that good relationships and rapport is maintained. Just like what SWA is doing through blogging, the University could let students and employees create profiles pages on different social media where such pages have corporate directories information, photos as well as summary of content that individuals have contributed. It is from such initiatives that people will learn more about the interests, backgrounds and activities of students, workers. It is apparent that what SWA has succeeded in is creativity which as not only placed it as one of the fasted growing companies but also made it become effective. This will be achieved if the University allows participation by all in social media activities. Finally, Ameri can University of Sharjah has a reputation to keep and for the usage of social media, maintenance of confidentiality, transparency and respect to the property should note be overshadowed by the quest to adopt the recommendation provided. References Brzo zowski, M., Sandholm, T., & Hogg, T. (2009). Effects of feedback and peer pressure on contributions to enterprise social media. Proceedings of the 2009 International Conference on Supporting Group Work (pp. 61–70). New York: ACM. doi:10.1145/1531674.1531684 Daly, E. M., Geyer, W., & Millen, D. R. (2010). The network effects of recommending social connections. Proceedings of the Fourth Conference on Recommender Systems (pp. 301–304). New York: ACM. doi:10.1145/1864708.1864772 Dani s, C., & Singer, D. (2008). A wiki instance in the enterprise: Opportunities, concerns and reality. Proceedings of the 2008 Conference on Computer Supported Cooperative Work (pp. 495–504). New York: ACM. doi:0.1145/1460563.1460642 Fuller, R. M., & Valacich, J. S. (2008). Media, tasks, and communication processes: A theory of media synchronicity. MIS Quarterly, 32, 575–600. Geyer, W., Millen, D. R., Dugan, C., & Brownholtz, B. (2009). People sensemaking and relationship building on an enterprise social networking site. Proceedings of the 42nd Annual Hawaii International Conference on System Sciences. Los Alamitos, CA: IEEE Computer Society Press. doi:10.1109/HICSS.2009.343 Higher Education Research Institute (2007) College freshmen and online social networking sites.Available at: http://www.gseis.ucla.edu/heri/PDFs/pubs/briefs/brief- 091107SocialNetworking.pdf (last accessed 17th December 2014). Source document